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Sony BRAVIA 8

$1,698best of 6 vetted listings · atWalmartwalmart.com
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Find the best prices

Updated 51m ago
All-time high
$2,000
Average price
$1,749
All-time low
$1,698
Current best
$1,698

Based on 6 verified price checks since Oct 26, 2026.

Price history

Daily lowest verified store price · Oct 26, 2026 · USD

Our verdict

Buy the Sony BRAVIA 8 if you prioritize movie performance, polished processing, and integrated sound in a room with controllable lighting. It becomes more compelling when discounted close to comparable LG and Samsung OLEDs. Choose a rival if you need multiple advanced gaming inputs or substantially greater brightness. Always compare the same screen size and keep XR80 listings separate from BRAVIA 8 II offers.

What reviewers say

RTINGS highlights the BRAVIA 8's deep blacks, wide viewing angles, and strong image processing, while identifying brightness and connectivity limitations relative to some competitors. Tom's Guide likewise emphasizes its picture quality and screen-based sound, with value depending heavily on how its price compares with rival OLEDs. Reddit discussions commonly frame the decision as Sony processing versus LG or Samsung gaming features and pricing. Owners who prioritize films and everyday television often appreciate Sony's presentation, while value-focused buyers question paying a substantial premium for only two advanced HDMI inputs. These are recurring community themes rather than a universal verdict.

"Paraphrase: Excellent black levels and strong processing make this a capable movie TV, but its brightness is not ideal for every bright-room setup."
— RTINGS
"Paraphrase: Picture quality and screen-based audio are central strengths, while competing OLED prices make value an important consideration."
— Tom's Guide
"Paraphrase of recurring discussion: Sony's processing appeals to movie and broadcast viewers, but LG often looks more attractive when gaming connectivity and price take priority."
— Reddit r/4kTV

Pros

  • +Deep OLED blacks without backlight blooming
  • +Strong upscaling and compressed-content processing
  • +Wide viewing angles
  • +Screen-based audio keeps dialogue anchored to the picture
  • +Dolby Vision and Google TV support

Cons

  • −Less bright than leading premium OLED and mini-LED TVs
  • −Only two HDMI inputs support 4K at 120Hz
  • −eARC shares one of the advanced HDMI inputs
  • −Can cost more than comparably sized OLED rivals
  • −OLED burn-in risk with prolonged static content

Compare with alternatives

LG C4 OLED

$900-$2,500

A similarly positioned OLED with four HDMI inputs supporting 4K at 120Hz and frequently competitive discounted pricing.

Compare prices →

Samsung S90D OLED

$900-$2,700

Offers strong HDR performance and extensive gaming connectivity, though it lacks Dolby Vision and panel type varies by size.

Compare prices →

LG C5 OLED

$1,100-$3,000

A newer mainstream OLED alternative with Dolby Vision and broader high-bandwidth HDMI connectivity.

Compare prices →

Specifications

Resolution
3840 × 2160 (4K)
HDMI inputs
4 total; 2 support 4K at 120Hz
HDR formats
Dolby Vision, HDR10, HLG
Audio system
Acoustic Surface Audio+
Gaming features
VRR and ALLM
US screen sizes
55, 65, and 77 inches
Smart TV platform
Google TV
Display technology
OLED
Native refresh rate
120Hz
US model identifiers
K-55XR80, K-65XR80, K-77XR80

About Sony BRAVIA 8

Overview

Sony BRAVIA 8 is the company's XR80-series 4K OLED TV, available in the US in 55-, 65-, and 77-inch sizes. It uses a conventional OLED panel rather than the QD-OLED technology found in Sony's higher-end A95L. Each pixel produces its own light, allowing deep blacks and bright objects without the halos associated with backlit LCD televisions. Google TV provides the streaming interface, with access to major services and Google Cast support. Its Acoustic Surface Audio+ system uses actuators to make the screen itself produce sound, helping dialogue feel connected to the picture.

Reviewers generally emphasize Sony's image processing, including upscaling, handling of compressed video, and motion presentation. These qualities make the BRAVIA 8 appealing for mixed viewing rather than just pristine demonstration footage. Its main limitation is brightness: HDR highlights have impact in a dim room, but brighter premium OLED and mini-LED televisions are better equipped for strong daylight. Wide viewing angles also make it suitable for seating spread across a room, although reflections still need consideration.

Who it's for

The BRAVIA 8 suits viewers who prioritize movies, streaming series, and natural-looking television broadcasts. It is particularly compelling if you watch in the evening or can control window light. Sony's processing can help less-than-perfect sources look cleaner, though it cannot restore detail missing from a poor-quality stream. Buyers who value integrated sound may appreciate its screen-based audio, but a separate soundbar or speaker system remains preferable for deeper bass and more convincing surround effects.

It also works well with current consoles, offering a 120Hz panel, variable refresh rate, and automatic low-latency mode. PlayStation 5 owners get supported Sony integration features, including Auto HDR Tone Mapping. However, people connecting several high-bandwidth gaming devices should compare port arrangements carefully. LG and Samsung alternatives often provide four HDMI inputs with advanced gaming support, whereas the Sony reserves those capabilities for two inputs.

Things to know before buying

Compare prices for the same screen size and confirm the listing says BRAVIA 8 or XR80. BRAVIA 8 II is a different television, not simply another name for this model. Check whether the seller is authorized, whether delivery includes placement or installation, and whether returns involve collection charges. Discounted older inventory can offer good value, but open-box and refurbished offers should not be compared directly with new units.

One of the two advanced HDMI inputs also handles eARC, so an eARC soundbar leaves only one of those inputs free. Dolby Vision is supported, but HDR10+ is not. As with other OLED TVs, prolonged repetitive static content can cause permanent image retention; varied everyday viewing is less concerning than all-day desktop or signage use. For a bright room or frequent static-content viewing, consider a mini-LED alternative rather than assuming OLED is automatically the better fit.

Similar products

Frequently asked

Is Sony BRAVIA 8 a QD-OLED TV?

No. The XR80 BRAVIA 8 uses a conventional WOLED panel, not QD-OLED. BRAVIA 8 II is a separate model.

What sizes are available in the US?

The BRAVIA 8 comes in 55-, 65-, and 77-inch sizes. Compare offers for the exact size and model identifier.

Is it good for PS5 and Xbox Series X?

Yes. It supports 4K at 120Hz, VRR, and ALLM, but only two HDMI inputs offer those advanced capabilities, and one also serves as the eARC connection.

Does it support Dolby Vision?

Yes, it supports Dolby Vision alongside HDR10 and HLG. It does not support HDR10+.

Is it suitable for a bright living room?

It works best with controlled lighting. A brighter OLED or mini-LED TV is generally preferable for strong daylight or windows reflecting directly on the screen.

Should I worry about burn-in?

OLED burn-in is a consideration with prolonged, repetitive static images such as desktop interfaces or news graphics. Varied viewing and the TV's panel-care features reduce risk but do not eliminate it.